confectionery

Jul 01, 2024

Confectionery brand Loyka scouts for advertising agency

EXCLUSIVE: The chosen agency will be expected to work on brand communication for online, OOH and print on a project basis.

May 13, 2015

YouTube takes over KitKat wrappers

Watch the campaign conceptualised by J Walter Thompson here

May 17, 2013

Perfetti mulls timing of second Rs 25-lakh ‘Mentos Batti Jalao’ riddle

Marketing director Nikhil Sharma: Initial sales impact ‘very encouraging’; over 5 lakh entries in phase one not just from metros