confectionery

Confectionery brand Loyka scouts for advertising agency
Jul 01, 2024
Preeti Hoon

Confectionery brand Loyka scouts for advertising agency

EXCLUSIVE: The chosen agency will be expected to work on brand communication for online, OOH and print on a project basis.

YouTube takes over KitKat wrappers
May 13, 2015
Gurjit Degun

YouTube takes over KitKat wrappers

Watch the campaign conceptualised by J Walter Thompson here

Perfetti mulls timing of second Rs 25-lakh ‘Mentos Batti Jalao’ riddle
May 17, 2013
Campaign India Team

Perfetti mulls timing of second Rs 25-lakh ‘Mentos Batti Jalao’ riddle

Marketing director Nikhil Sharma: Initial sales impact ‘very encouraging’; over 5 lakh entries in phase one not just from metros

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