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Moves and wins roundup: Week of 22 January
Jan 22, 2024
Campaign India Team

Moves and wins roundup: Week of 22 January

Read about the latest news in the marcomm world including updates from Admatazz, PR Professionals, Digital Refresh Network, Bidmath, Mudra Max, coto, Ipsos India and Sociowash

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1 Googlies on Google: A curiosity-driven game for search

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2 Colgate and Ogilvy on cracking the snacking code in toothpaste marketing

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3 Rakesh Thukral succeeds Warren Fernandez as Edelman’s APAC CEO

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4 Weekend Fun: The Blue Film Festival

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5 An insider’s playbook to PR crisis mitigation

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6 Marketers bet big on brand-building, not just quick wins

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7 FCB Group India's Dheeraj Sinha on commanding agency results and self-respect

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8 Bisleri’s retro revival targets Gen Z with nostalgia and sustainability

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9 Understanding the nudge-sludge dynamic in marketing

Hong Kong Tourism Board looks to revamp “A Symphony of Lights” attraction with new show curator

10 Hong Kong Tourism Board looks to revamp “A Symphony of Lights” attraction with new show curator