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How high-quality digital ad inventory buys can slash carbon emissions
A new survey by DoubleVerify and Scope3 found that purchasing higher-quality media impressions reduced carbon emissions by almost 65,000 metric tons in 2023, highlighting the eco-friendly advantages of intelligent digital advertising.
APAC has lowest post-bid fraud rate at 1%: DoubleVerify study
It was also found that there have been significant improvements in brand suitability and viewability in the past year
DoubleVerify shuts down million-dollar CTV and mobile fraud scheme
Fraud scheme, which was quashed in 50 days, was on track to steal an estimated US$1 million per month in connected-TV and mobile adspend.
CTV fraud skyrockets worldwide
Connected-TV apps have seen a spike in fraud even as overall fraud has declined from 2019, according to a DoubleVerify report.
LinkedIn's Nachiket Deole joins DoubleVerify to head Indian office
Was leading agency relationships at LinkedIn
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