effectiveness
Jul 05, 2024
65% of Indians will buy brands that stand for something they can identify with
This was one of the key findings that Kantar shared while launching the fourth edition of its ‘Creative Effectiveness Awards’ for India.
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Feb 26, 2024
IPA Effectiveness Awards 2024: Kawal Shoor on the jury
The Womb's founding member is the only Indian on the list
Mar 14, 2016
AMES 2016: First set of speakers and themes revealed
Asian Marketing Effectiveness & Strategy Conference & Awards will take place on 31 May in Singapore
May 10, 2013
‘A social mission makes it more infectious and invites others’: FAME 2013
Excerpts from a panel featuring Leigh Reyes, CCO, Lowe Philippines, Samir Singh of Unilever and Efren Penaflorida Jr. of Dynamic Teen Company
Dec 06, 2011
Ninety-seven case studies make it to second round of judging at Effie 2011
The final round of judging will happen on 7 December, 2011 in Mumbai
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