elon musk
X’s ad revenue continues to fall after Musk takeover: Warc
According to new research, the social media platform’s ad revenue is expected to continue to drop due to minimal content moderation.
Political tension meets platform drama
As big tech's entanglement with politics draws fresh scrutiny post-US election, Western platforms face a deepening trust crisis—from X's advertiser exodus to Meta's legal battles—while Asian tech firms vie to emerge as credible alternatives.
X transparency report reveals harmful content data
Elon Musk’s 'free speech' social platform discloses its content moderation practices.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
One year of Threads: Where does X's challenger stand among rivals?
Campaign explores how Threads has fared since its record-breaking launch including advantages for users so far and current setbacks for advertisers.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
WPP now expects revenues to decline in 2024 after cutting forecast and 3,000 roles
China's Q2 revenues declined by 24.2%, impacting overall Asia-Pacific performance.
Musk’s X sues advertisers over alleged ‘illegal boycott’
“We tried peace for two years, now it is war,” Musk posted on X about the lawsuit following a significant dip in adspend on the platform since 2023.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
+(1).jpg&h=334&w=500&q=100&v=20170226&c=1)
