Yannick Bolloré has called his French holdco “one of the most acquisitive groups in the industry,” but downplayed speculation about a deal with struggling WPP.
The fifth annual 'State of Creativity' report finds that more than half of brands describe their ability to develop high-quality insights as poor or very poor.
Media reports indicate that Interpublic Group is being pressured to spend more with X, or its Omnicom deal could face resistance from owner and Donald Trump ally Elon Musk.