ethics
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The unbearable cost of truth
As information retreats behind paywalls and attention splinters into subscription tiers, advertising faces its terminal paradox: We've made truth so expensive that soon, no one will be left who can afford to buy what we're selling.
Apple Siri settlement: A discretion jolt for advertisers
Active listening tech offers potential and peril, forcing advertisers to balance innovation with user trust in a privacy-first world, notes Famous Innovations’ CEO.
Towards ethical and responsible use of AI
Ipsos India’s group service line leader for innovation, MSU, and strategy3 explains why the ethical and responsible use of AI in market research and data science can be highly impactful.
IAA World Congress: Amitabh Bachchan says Dharm, Sri Sri Ravishankar says Dharma is equally good
The kick-off session of the IAA World Congress saw Bollywood legend Amitabh Bachchan and spiritual guru Sr Sri Ravi Shankar
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