fintech

Dec 09, 2024

Cashfree sprints with 'Move Fast' to gain a toe-hold in fintech's crowded lane

EXCLUSIVE: On the eve of its 10-year anniversary, the startup decided to embark on a brand refresh with a campaign that is headlined by actor Rajkummar Rao.

Sep 26, 2024

Banking on sound: Ujjivan's sonic strategy for financial inclusion

INSIDE THE AD: Can the financial institution’s auditory approach yield lasting results?