general
GEC ad volumes plunge by 6% in H1 2024: TAM AdEx report
Despite this decline, the 'Hindi GEC' category maintained its dominance as the leading ad genre, accounting for 24% of the total ad volumes during this period.
How adtech companies can adapt to India's data protection revolution
The APAC director of IAB Tech Lab stresses that compliance to the Digital Personal Data Protection Act hinges on strict data practices, with industry collaboration key to maintaining consumer trust in digital advertising.
Government allows theatres to operate at 100% — what's next?
With the cinema industry now allowed to operate at 100% occupancy, we speak to industry experts who analyse what this would mean for the medium and its counterparts
IBF ropes in Girish Srivastava as secretary general
Shailesh Shah was appointed to the position in February 2013
Disney repositions, alters weekend programming
Moves to family entertainment channel over weekends
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