Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 022 69047500
Aug 23, 2024
GEC ad volumes plunge by 6% in H1 2024: TAM AdEx report
Despite this decline, the 'Hindi GEC' category maintained its dominance as the leading ad genre, accounting for 24% of the total ad volumes during this period.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
.jpg&h=268&w=401&q=100&v=20250320&c=1)
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Just Published
Advertising
3 days ago
Local pitches make up 62% of India’s total 2024 ad ...
Wavemaker, Spark Foundry, PHD emerge as top media agencies, finds New Business Barometer 2024 report by COMvergence.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
3 days ago
Havas appoints global data and tech leaders
Names Dan Hagen as the group’s global chief data and technology officer and Jamie Seltzer as the global chief data and technology officer for HMN.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
3 days ago
India’s M&E sector to reach INR 3.10 lakh crores in ...
Radio revenues grow 9% in 2024 to INR 2,500 crores; digital media ad revenues expected cross INR 1 lakh crores in 2026, finds FICCI- EY report.
Advertising
3 days ago
M&C Saatchi restructure sees profitability rise by 294%
Group has shifted towards non-advertising specialisms.
