hospitality

Nov 25, 2024

EXCLUSIVE: Hilton eyes India for next travel card revolution

With successful launches in Japan and South Korea, the global hospitality chain plans to merge loyalty and financial convenience in India’s booming UPI ecosystem.

Nov 20, 2024

Sizzle beyond the plate: Branding fuels restaurant success

Authenticity, creativity, and consistency turn meals into memorable experiences, proving branding is the secret ingredient for lasting loyalty.

Oct 15, 2024

Marriott’s winning formula: Merging culture, loyalty, and personalisation in its marketing strategy

Its VP marketing—South Asia, Khushnooma Kapadia, dishes out the brand’s savvy marketing moves and how it taps into diverse audiences across India and beyond.

Sep 16, 2024

The role of personalised marketing in a changing restaurant landscape

As marketing budgets in the restaurant industry have increased—from roughly around 8% to as much as 20% of overall spending—Emerald Dreams' partner notes that the focus has shifted from creativity alone to relevance.