jane walker

This Women's Day, how Asian brands can move beyond gender stereotypes
Feb 26, 2019
Anita Rao Kapur

This Women's Day, how Asian brands can move beyond gender stereotypes

Anita Rao Kapur, regional head of brand for Kantar’s Insights Division, shares her thoughts on why some campaigns targeting women work — and some are 'Jane Walkers'.

Diageo 'Frees the Bid'; introduces Jane Walker
Feb 27, 2018
Campaign India Team

Diageo 'Frees the Bid'; introduces Jane Walker

Along with a limited edition Jane Walker brand, the company is taking the gender diversity cause in advertising by pledging to 'Free the Bid'

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