Prabhakar Mundkur
Dec 12, 2024

Unpacking Omnicom-IPG merger: Bigger, bolder, and lessons learnt

While this merger promises growth, the ad veteran cautions that the companies must avoid missteps from Omnicom’s failed Publicis deal, especially on leadership and culture.

John Wren, chairman and chief executive of Omnicom with Philippe Krakowsky, IPG's chief executive.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Related Articles

Just Published

14 hours ago

Cannes Lions 2025 rocked by multiple controversies ...

A week after the festival closed, São Paulo-based DM9, part of the DDB network, withdrew three award-winning campaigns. Meanwhile, LePub’s New Balance case is under fire for unverifiable claims, and a Budweiser campaign by Africa Creative is facing criticism for skirting music licensing rules.

17 hours ago

Folding logos into logos isn’t leadership

Glassbox Ventures’ founder and CEO instead equates it to a delay dressed as design.

18 hours ago

When wedding cash gets replaced by old phones

Cashify’s ‘Phone Wala Shagun’ campaign turns baraat bling into smartphone slingshots—flipping rituals to spotlight resale as modern value.