Prabhakar Mundkur
Dec 12, 2024

Unpacking Omnicom-IPG merger: Bigger, bolder, and lessons learnt

While this merger promises growth, the ad veteran cautions that the companies must avoid missteps from Omnicom’s failed Publicis deal, especially on leadership and culture.

John Wren, chairman and chief executive of Omnicom with Philippe Krakowsky, IPG's chief executive.

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