jiohotstar

JioHotstar, Nielsen to collaboratively offer advanced ad measurement features
2 days ago
Campaign India Team

JioHotstar, Nielsen to collaboratively offer advanced ad measurement features

Following its recent merger, JioHotstar aims to provide actionable ad insights to advertisers ahead of Tata IPL 2025 through this partnership.

JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar
Feb 14, 2025
Campaign India Team

JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

Despite its strengths, the new entity’s biggest challenge will be getting its pricing right in a highly cost-conscious market.

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