landor
Landor's global president on shaping brands as business assets
Talking to Campaign, Christian Schroeder reflects on his return to Landor, how the brand consultancy agency has transformed, and the strategies that set it apart in a tech-driven world.
Lulu Raghavan to helm Landor’s APAC operations
Based in Mumbai, she will report to Christian Schroeder, global president of Landor.
Landor & Fitch rebrands, to be known as Landor
The brand's new ultramarine identity is inspired by the transformative power of water and pays tribute to origins of the business which was founded on a ferry boat in San Francisco harbour
Importance of ethical brand representation
Campaign India dives deeper to find out what brands and agencies can do to maintain a healthy balance between ethical representation and standing their ground
V-Guard changes identity as it looks to make products more stylish
Watch the ad films conceptualised by Ralph&Das here
AAAI Prowess workshop led by Landor's Lulu Raghavan on 19 October
Will address the theme: 'Beyond Logo – How Brands Add Value to Business’
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