malhotra

1 day ago

Bisleri’s retro revival targets Gen Z with nostalgia and sustainability

The #FlavourOfLove engages Gen Z through in-house creativity, sports tie-ins, and youth star power.

Jul 10, 2024

Bombay Shaving Company lathers on sensi-bility into its latest marketing campaign

The grooming company's founder and CEO, Shantanu Deshpande, and CMO, Gauri Malhotra, spill the beans to Campaign on why Deshpande starred in their latest ad, risking a meme frenzy. This move showed his confidence in the product and his coolness at taking a joke on the chin.

Jan 22, 2013

Ditto TV ties up with IndiaCast Media

Ditto TV announces tie-up with IndiaCast Media Distribution Private Ltd