mondelez international
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AI in ads: Boosting brands or breaking trust?
AI's role in advertising dazzles with personalisation, but it also brings along ethical challenges, forcing brands to balance innovation with responsibility.
Cadbury takes #ScoopIntoChocolateHeaven with Dairy Milk Silk Mousse
Watch the film conceptualised by Ogilvy
Spikes Asia 2015: 'Social commerce can be the single largest impulse purchase point'
Ganesh Kashyap from Mondelez China discussed future of e-commerce with Andrea Baronchelli of Lazada Singapore
Oreo brings alive the 'playful’ Willy Wonka treatment
Watch the ad film conceptualised by FCB and Interface Communications here
ISA Global CEO Conference: “Learn to make decisions with imperfect data” - Manu Anand
Balance between cutting costs and making strategic investments in an economic slowdown, said the Mondelez International South Asia president and Cadbury India MD
Oreo pits cookie against cream to underline ‘chocolaty’ Choco Cream
Watch the ad film created by Interface Communications
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