nayak

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Asian Paints brushes up its legacy with a warranty pitch

Its new campaign blends nostalgia with strategy, using warranty as a trust anchor—because in home painting, confidence is as crucial as colour.

Mar 10, 2025

SRK, supercharged engines and summer showdowns: Castrol India’s latest ad packs a punch

Airing the ad during the Champions Trophy final is slick timing—cricket fever is peaking, and in India, bikes and cricket are practically sacred. Talk about a power play!

Feb 03, 2025

Caveman Khan and Coca-Cola’s Charged: A primal power play

Aamir Khan’s latest ad for the beverage revives the Caveman trope, blending prehistoric antics with a modern energy boost for maximum brand impact.

Oct 24, 2024

Googlies on Google: A curiosity-driven game for search

The campaign, conceputalised by Ogilvy India, aims to make the simple task of searching for information on Google into a curiosity-driven, interactive search experience.

Mar 14, 2016

IAA Leadership Awards: Josy Paul, Ashish Bhasin bag top agency leader honours

Bharat Patel enters Hall of Fame; Raj Nayak named Media Person of the Year in fourth edition

Jul 27, 2015

Raj Nayak to lead Indian delegation at AdAsia 2015

Event to be held this November in Taipei