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Opinion: Die focus group, die
Sep 20, 2012
Campaign India Team

Opinion: Die focus group, die

BBH Asia-Pacific strategic planner Adil Ismeer (pictured) takes a passionate stand against the good old fashioned focus group.

Adland Rockstars: Rasika Banerjee
Oct 26, 2009
Campaign India Team

Adland Rockstars: Rasika Banerjee

This week's Adland Rockstar is Rasika Banerjee, brand planner, Orchard Advertising.

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