qcommerce

Oct 28, 2024

Time to shine festival lights on ethical e-commerce

As festival shopping enters full swing, brands must restore online shoppers’ autonomy through safe user interfaces and manipulation-free marketing, says ASCI CEO and secretary general.

Oct 24, 2024

The CMO’s MO: Pawan Jagnik urges marketers to treat their CEOs as their CMOs

The marketing head for India at pladis Global believes that marketers should not stop at promoting their brands but should also market themselves.