quick commerce
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Jun 21, 2024
MasterChow takes retail route as it aims for higher growth
The D2C brand is working on an omni-channel approach, has increased marketing spends by 20% and is aiming to pick 10% Indian market share over the next few years.
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Jun 10, 2024
When an ad winningly targets the nose, not the eyes
Swiggy Instamart’s recent ad is a prime illustration of leveraging scent marketing to establish a memorable brand identity.
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