sales

Mar 04, 2025

Interpublic Group sells RGA

After 23 years as part of IPG, the sale will return the creative innovation agency to independence as a privately owned company.

Oct 08, 2024

Brands to spend INR 500 crores on influencers for Diwali sales: Report

A survey by Qoruz shows a shift in festive advertising, with influencer marketing expected to dominate consumer engagement in India during the upcoming Diwali festival.

Oct 04, 2024

Six crackling ways to boost festival sales and smash targets

Consortium Gifts' managing director prescribes a few effective tactics for brands to increase their visibility and drive high sales during the ongoing festive season.

Sep 20, 2019

'Marketers have to be a data Guru, a digital Ninja and the voice of the customer'

In a chat with Campaign India, Gemma Greaves, CEO, The Marketing Society outlines the plans for the India hub and about the future of marketing

Oct 09, 2015

PubMatic appoints Sudipto Das India country manager

In new position, he will be based in New Delhi and report to Jason Barnes, VP, Apac

Aug 27, 2015

‘When I started off, I did not know the difference between sales and marketing’: CK Ranganathan

CavinKare’s CMD addressed students from Bharath University and young professionals in Chennai, at an IAA Young Turks forum