sleepwell

Jun 18, 2024

Sheela Foam’s Nilesh Mazumdar on Kurlon relaunch, expansion and its differentiation

Mattress company's CEO talks about brand's first makeover in 60 years and how its marketing and growth plans are shaping up for the Indian market.

Nov 03, 2023

Picks of the Week: Work that wowed us

Every Friday, Campaign India picks its favourites from the work published on the website

Oct 31, 2023

Kunal Vijaykar decodes Sleepwell's recipe for dreamy nights

Watch the film conceptualised by Sideways here

Jan 19, 2022

RepIndia bags Sleepwell’s digital and mainline mandate

Account won post a multi-agency pitch

Apr 14, 2020

Genesis BCW to handle Sleepwell's PR mandate

Account won post a multi-agency pitch