swiggy instamart

Oct 23, 2024

Swiggy Instamart strikes gold with 90s nostalgia

Actor Karisma Kapoor's iconic tune meets Diwali gold rush, delivering laughs and convenience right to your doorstep!

Jun 10, 2024

When an ad winningly targets the nose, not the eyes

Swiggy Instamart’s recent ad is a prime illustration of leveraging scent marketing to establish a memorable brand identity.

Feb 19, 2024

Moves and wins roundup: Week of 19 February

Read about the latest news in the marcomm world including updates from Interbrand, Eurosport India, The Hype Studio, Sociowash, Swiggy Instamart, Social Beat, AdLift and NP Digital

Oct 26, 2023

Creative critique from a gender lens: 16-20 October

Dr AL Sharada, director, Population First, reviews ads from last week on the basis of gender sensitivity