Swiggy has rolled out a campaign ahead of the festive season through which it aims to encourage users to avail Instamart's '10 minute delivery'.
The film takes the musical route and shows different households sharing lists with members in the house thereby assigning them with the task of the festive season shopping. At the end of the film, one youth shares the shopping list can be tackled easily and quickly through Instamart which offers 10-minute delivery.
The minute-long film also has shorter edits and was released on social media on 17 October.