talwar

Mar 10, 2025

SRK, supercharged engines and summer showdowns: Castrol India’s latest ad packs a punch

Airing the ad during the Champions Trophy final is slick timing—cricket fever is peaking, and in India, bikes and cricket are practically sacred. Talk about a power play!

Aug 12, 2024

Social's secret sauce lies in stirring up killer brand collaborations

From Spotify to Netflix to Nestlé and Cred, the restaurant chain’s chief growth officer Divya Aggarwal sits down with Campaign to discuss how partnerships are spicing up both its menu and marketing game.