tyler brûlé
Where’s the innovation in print?: Tyler Brûlé
Tyler Brûlé is no stranger to experiments. The biggest one that he took in life was probably when he set about the idea of launching a magazine on art, architecture, home décor way back in 1996 that targeted men and women. That didn’t quite add up to conventional wisdom at the time, which said that magazines in that genre would only attract women readers. Brûlé did not think so and went ahead with his idea. That magazine went on to become a cult title, a magazine that Time Warner Inc bought over in 1997 and this magazine was Wallpaper*.
Kyoorius Design Yatra '08: Quotable Quotes
We've put together some of the quotable quotes overheard at the Kyoorius Design Yatra '08, to give you an overview of the first two days.Paul Belford, This Is Real Art: "People who write guidelines in advertising, know very little about advertising."Tyler Brûlé, Winkreative, Monocle: "Wallpaper* was a beautiful accident. Monocle is the magazine I always wanted to do."Nicolas Roope, Poke: "The real world is driven not by TV, but by web."
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