xbox

Jun 28, 2021

Cannes Lions 2021: Peter Moore’s five tips for success using technology

Moore shares takeaways from his stints at Sega, Microsoft, EA Sports, Liverpool FC, and Unity, where he is currently SVP for sports and live entertainment

Aug 23, 2019

The scent of a gamer: Lynx tie-in with Xbox debuts, with a dull film

An inexplicable dual-branded product line launches in ANZ with a four-minute paint-by-the-numbers film about a socially awkward guy who (spoiler alert) gets the girl in the end.

Jul 12, 2014

Things They Like: Ekalavya Bhattacharya

The digital head for MTV India on a gaming console being his must have gadget, an adventure-filled trip to Bali, and more...

Feb 01, 2012

Microsoft Advertising announces creative storytelling awards

Participants are expected to create new digital media plan and creative idea for a brand of their choice

Dec 12, 2011

MMGB: Xbox Eartennis

Don't give Monday an excuse to spoil your mood. Cheer up, for you have to 'play hard'