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Cannes Lions 2021: Peter Moore’s five tips for success using technology
Moore shares takeaways from his stints at Sega, Microsoft, EA Sports, Liverpool FC, and Unity, where he is currently SVP for sports and live entertainment
The scent of a gamer: Lynx tie-in with Xbox debuts, with a dull film
An inexplicable dual-branded product line launches in ANZ with a four-minute paint-by-the-numbers film about a socially awkward guy who (spoiler alert) gets the girl in the end.
Partner Content: Playing the right game
Celebrating the best in UK creativity at Cannes
Things They Like: Ekalavya Bhattacharya
The digital head for MTV India on a gaming console being his must have gadget, an adventure-filled trip to Bali, and more...
Microsoft Advertising announces creative storytelling awards
Participants are expected to create new digital media plan and creative idea for a brand of their choice
MMGB: Xbox Eartennis
Don't give Monday an excuse to spoil your mood. Cheer up, for you have to 'play hard'
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