Don't give Monday an excuse to spoil your mood. Cheer up, for you have to 'play hard'
Let us pledge that Mondays won't bog us down anymore and take away the cheery spirit that keeps us pepped up throughout the weekend. Because it is time to play more, and not just with your hands and legs, but with your ears as well. Watch this TVC created by BBH London for Xbox and find out how that could be done.
Entertaining enough? Now get on to the game. Happy working!
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Totalling $25 billion higher than Netflix’s bid, analysts say whichever company ultimately secures WBD will gain a decisive advantage in the streaming wars.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Under-16 digital behaviour in Australia is about to change, and ripple effects for brands will be everywhere.
Kotak Life’s latest ad reframes retirement as reinvention, using a mirror monologue to tackle India’s chronic tendency to postpone long-term planning.
.png&h=268&w=401&q=100&v=20250320&c=1)
The industry is expected to grow from $32.2 billion in 2024 to $47.2 billion by 2029, nearly twice the global average of 4.2%.
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=268&w=401&q=100&v=20250320&c=1)
.jpg&h=268&w=401&q=100&v=20250320&c=1)
