The Work
Campaign India Team
Jan 02, 2017

Cadbury crafts another playful exchange, gets sweet couple to launch 'crunchy' Dairy Milk Silk Oreo

Watch the ad film conceptualised by Ogilvy & Mather here

Watch the ad film conceptualised by Ogilvy & Mather here

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Googlies on Google: A curiosity-driven game for search

1 Googlies on Google: A curiosity-driven game for search

Cadbury 5 Star gives the AI revolution a humorous pushback

2 Cadbury 5 Star gives the AI revolution a humorous pushback

Dentsu India offices raided amid allegations of $16.5 million embezzlement scheme

3 Dentsu India offices raided amid allegations of $16.5 million embezzlement scheme

Omnicom and IPG 'huddling together as cold winds blow': Martin Sorrell

4 Omnicom and IPG 'huddling together as cold winds blow': Martin Sorrell

Dentsu India strengthens leadership for performance marketing push

5 Dentsu India strengthens leadership for performance marketing push

Kia's Sonet embarks on a journey of uncharted thrill

6 Kia's Sonet embarks on a journey of uncharted thrill

Unpacking Omnicom-IPG merger: Bigger, bolder, and lessons learnt

7 Unpacking Omnicom-IPG merger: Bigger, bolder, and lessons learnt

Omnicom and IPG chiefs on merger: Moving beyond ‘legacy advertising’, $750 million synergies and succession

8 Omnicom and IPG chiefs on merger: Moving beyond ‘legacy advertising’, $750 million synergies and succession

Meta meltdown: How agencies are coping with social media downtime

9 Meta meltdown: How agencies are coping with social media downtime

WPP scales up investments in India amid strategic growth plans

10 WPP scales up investments in India amid strategic growth plans

Related Articles

Red Label's heart-touching film works on the sense of smell
Advertising
Feb 28, 2024
Campaign India Team

Red Label's heart-touching film works on the sense ...

Kiara Advani's work goals Stayfree of stress during periods
The Work
Feb 24, 2023
Campaign India Team

Kiara Advani's work goals Stayfree of stress during ...

WeWork makes space for diversity and inclusivity
The Work
Sep 20, 2022
Campaign India Team

WeWork makes space for diversity and inclusivity

Agency Spotlight: Ogilvy & Mather
Advertising
Aug 01, 2017
Campaign India Team

Agency Spotlight: Ogilvy & Mather

Just Published

Zepto and boAt's festive ad hits the right note
Advertising
4 hours ago
Campaign India Team

Zepto and boAt's festive ad hits the right note

Quick delivery meets premium sound in Zepto and boAt's witty ad, saving parties and spotlighting festive chaos with humour.

From leaks to locks: Ensuring piracy-free OTT content to maximise advertising ROI
Advertising
9 hours ago
Siddhant Jain

From leaks to locks: Ensuring piracy-free OTT ...

The co-founder and CEO of VdoCipher explains why brand marketers must advocate for DRM to help OTT platforms secure streaming content and boost their own advertising returns.

Radio ad volumes rise by 2%; services lead during Jan-Sept'24: TAM AdEx
Advertising
1 day ago
Campaign India Team

Radio ad volumes rise by 2%; services lead during ...

Total number of advertisers grows by 10%; Gujarat leads states with 18% share, finds AdEx India's report on radio advertising during January-September 2024.