The Work
Campaign India Team
Aug 24, 2020

Great Learning puts the emphasis on education

Watch the film conceptualised by Sideways

Watch the film conceptualised by Sideways

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Only 100 million of India's 547 million OTT users are paying subscribers: Ormax report

1 Only 100 million of India's 547 million OTT users are paying subscribers: Ormax report

JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

2 JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

India 2030: Middle class majority to fuel shift to experience-led spending

3 India 2030: Middle class majority to fuel shift to experience-led spending

Googlies on Google: A curiosity-driven game for search

4 Googlies on Google: A curiosity-driven game for search

Kia's Sonet embarks on a journey of uncharted thrill

5 Kia's Sonet embarks on a journey of uncharted thrill

Can sound make you taste spice? 7UP thinks so

6 Can sound make you taste spice? 7UP thinks so

Shaadi, skins and synergy: BGMI’s campaign ups the game

7 Shaadi, skins and synergy: BGMI’s campaign ups the game

FCB India goes solo in WARC’s Global Good parade

8 FCB India goes solo in WARC’s Global Good parade

Omnicom CEO John Wren dismisses speculation about Omnicom-IPG deal leading to client attrition

9 Omnicom CEO John Wren dismisses speculation about Omnicom-IPG deal leading to client attrition

Cadbury 5 Star gives the AI revolution a humorous pushback

10 Cadbury 5 Star gives the AI revolution a humorous pushback

Related Articles

Sideways launches Sideways Play
Advertising
Dec 20, 2022
Campaign India Team

Sideways launches Sideways Play

Swati Balani moves to Sideways
Advertising
Jan 30, 2023
Campaign India Team

Swati Balani moves to Sideways

Sideways to handle Meesho's brand building
Advertising
Feb 25, 2022
Campaign India Team

Sideways to handle Meesho's brand building

Sideways to handle Pidilite’s Haisha Paints
Advertising
Aug 14, 2023
Campaign India Team

Sideways to handle Pidilite’s Haisha Paints

Just Published

Havas invests in Ostro's AI platform
Advertising
17 hours ago
Campaign India Team

Havas invests in Ostro's AI platform

This investment in the AI-led platform will support Havas Health Network, boost Havas Creative and Media Networks, and refine the agency's media precision.

Old souls, smart tech—the consumer paradox brands can no longer ignore
Advertising
18 hours ago
Noor Samra

Old souls, smart tech—the consumer paradox brands ...

As technology races ahead, a new kind of consumer is emerging—one who wants smart solutions powered by AI, but also the grounding comfort of rituals, nostalgia and analogue charm, observes FCB Interface's Noor Samra.

Global ad spend surpasses $1 trillion, APAC to play key role
Advertising
19 hours ago
Staff Reporters

Global ad spend surpasses $1 trillion, APAC to play ...

The performance of the region will be driven by China and India, even as Southeast Asia lags behind, according to a new report by Emarketer.

Why reframing the ad agency-client relationship can help creativity
Advertising
19 hours ago
Rob McQueen

Why reframing the ad agency-client relationship can ...

The evolution of ‘the client’ from a straightforward descriptor — someone receiving services — to a phrase laced with frustration or negativity is easy to understand.