Star India, the broadcaster of the Asia Cup 2018, has released the campaign for the tournament that is scheduled to take place next month.
Conceptualised by the in-house team at Star, the film titled 'knock knock' is a fun take on the rivalry neighbours enjoy.
Gautam Thakar, CEO, Star Sports, said, “The Asia Cup is a competitive, thrilling and action-packed celebration of historic cricket rivalries between neighbours. It is where nations from the Asian continent take on each other in one of the most exciting cricket tournaments in the world. The core creative thought “Neighbour vs Neighbour” presented by Star Sports will showcase these arch cricketing rivalries that the Asia Cup has to offer.”
The ODI tournament will begin on 15 September and will be held in Dubai.
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