Let’s be clear. Mother’s isn’t the only name that would have sat comfortably at the top of this page. Campaign would have been extremely proud to appoint Fallon or Bartle Bogle Hegarty as its Agency of the Decade.Both BBH and Fallon have made our industry greater over the past ten years, raising the business and creative bar. They are both superb agencies packed full of the best talent doing the best work.Click below to view the reels by the winner and shortlisted agencies.
Let’s be clear. Mother’s isn’t the only name that would have sat comfortably at the top of this page. Campaign would have been extremely proud to appoint Fallon or Bartle Bogle Hegarty as its Agency of the Decade.
Both BBH and Fallon have made our industry greater over the past ten years, raising the business and creative bar. They are both superb agencies packed full of the best talent doing the best work.
Click below to view the reels by the winner and shortlisted agencies.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.png&h=268&w=401&q=100&v=20250320&c=1)
While analytics continued to be the fastest-growing segment, custom market research grew 8%, showcasing an appetite for specialised services.
Campaign Explainer: India’s warning over Grok revives advertiser anxieties from 2022, reopening questions of brand safety, platform accountability and Musk-era moderation gaps.
.png&h=268&w=401&q=100&v=20250320&c=1)
Mass appeal is not where most brands are focused anymore. Here are five trends that will shape marketing this year.
Hub launches with four 'Super Agents'.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
