Campaign India Team
Jun 20, 2011

Cannes Lions 2011: Three Indian shortlists for PR Lions

BBDO India and Mudra Communications have made it to the PR Lions shortlist

Cannes Lions 2011: Three Indian shortlists for PR Lions

BBDO India and Mudra Communications have made it to the PR Lions shortlist at this year's Cannes Lions. 

 

BBDO India’s work titled ‘Shave Sutra’ for Procter & Gamble’s Gillette India has made it to the shortlist in two sub-categories – Consumer Goods, including FMCG and Household Products, and Best Launch or Re-launch.
 
Mudra Communications’ work for Reliance Media Works, titled ‘Silent National Anthem’, has made it to the shortlist in the Best Use of Broadcast sub-category.
 
The PR Lions awards ceremony will take place on Monday evening, June 20, in the Grand Auditorium, Palais des Festivals.

 

Source:
Campaign India

Related Articles

Just Published

5 hours ago

'The holding company model has been broken for a ...

EXCLUSIVE: Fresh off two major acquisitions in 2024, Jamie Posnanski unpacks why the traditional agency-supplier model needs an overhaul, combating transformation fatigue, and why so few clients believe their agency models are fit for purpose.

5 hours ago

Ogilvy’s Ricardos Vaz: 14 years in, but still ...

CREATIVE SPARKS: The agency’s senior creative director is a masterful storyteller, blending sharp strategy, emotional depth, and fearless creativity to craft campaigns that leave a lasting impact.

7 hours ago

JioHotstar, Nielsen to collaboratively offer ...

Following its recent merger, JioHotstar aims to provide actionable ad insights to advertisers ahead of Tata IPL 2025 through this partnership.

8 hours ago

Sprite’s ‘Thand Rakh’ campaign serves chill with a ...

With humour and fizz, its latest campaign turns everyday chaos into refreshingly cool moments, keeping Gen Z effortlessly chilled.