Campaign India Team
Feb 05, 2013

DDB Mudra appoints Shally Mukherjee senior vice president

In her previous assignment, she was at Commonwealth’s Mumbai hub

DDB Mudra appoints Shally Mukherjee senior vice president

DDB Mudra Mumbai has appointed Shally Mukherjee as senior vice president. In her new role, she will be handling clients across FMCG, realty, tourism and corporate.

In her previous assignment, Mukherjee was with Commonwealth, Mumbai, where she led global projects and also had the mandate for Korea for Chevrolet, informed a DDB Mudra Group statement.

Mukherjee will report to Rajiv Sabnis, president, DDB Mudra Group, Mumbai.

On the appointment, Sabnis said, “Shally is now a member of the DDB Mudra Group family. She joins not just an office or agency but a large, integrated communications conglomerate and a family of over 1150 people. We hope that her experience and expertise meets with exciting challenges and opportunities provided by our clients and brands. We welcome her and wish her a great career here, in the years to come.”

On her move, Mukherjee said, “This opportunity is a perfect next step in terms of mutual value addition. DDB Mudra is going through very exciting times and I am delighted to be a part of it. I am sure the sheer challenge of my mandate here will ensure hugely eventful times ahead.”

In earlier assignments, Mukherjee has worked with Leo Burnett, JWT and FCB Ulka.

Source:
Campaign India

Related Articles

Just Published

1 day ago

Call for entries: Campaign Asia-Pacific’s 2025 ...

The 2025 Power List is open for nominations! We’re spotlighting the marketers who are driving innovation, shaping consumer behaviour and redefining the marketing game across the region. Know a trailblazer leading the charge or think it’s your time to shine? Nominate now.

1 day ago

Women’s cricket searches by Indians rose 103% in ...

The live music events like Coldplay, Taylor Swift, Vijay Antony, and Diljit Dosanjh concerts saw 43% increase in searches in 2024, according to a Kantar report.

1 day ago

Is Elon Musk’s X winning back advertisers?

Social media platform X is reportedly in talks to raise money at its buying price valuation of $44 billion, despite user and advertiser losses since Elon Musk’s acquisition in 2022.

1 day ago

Take a peak: How marketers can turn digital noise ...

In an attention-starved and price-sensitive market, brands are battling for fleeting consumer focus. NP Digital's Neil Patel shares how leveraging emotional resonance through the 'peak-end rule' can create powerful moments that stick.