Campaign India Team
Dec 21, 2011

GEC Ratings: Star Plus falls by 20 GRPs in Week 51

Sony gains in GRPs and consolidates its second place

GEC Ratings: Star Plus falls by 20 GRPs in Week 51

According to TAM reports, Star Plus, with 330 GRPs continued to lead the Hindi GECs, even though their ratings fell by 20 GRPs. Star Plus hold a lead of 84 GRPs over second place Sony, who saw a rise of 18 GRPs to move to 246 GRPs for week 51.

Colors remained in third place with 221 GRPs, followed by Zee with 155 GRPs and Sab TV with 121. Imagine, in sixth place, saw a drop of six GRPs to fall to 71 GRPs.

The top ten programmes of Week 51 were:

Rank Channel Programme Air Date TVR
1
Star Plus

Saathiya Saath Nibhana

13/12/11
7.1
 
2 Star Plus Diya Aur Baati Hum    14/12/11 5.87
3 Colors

Balika Vadhu 

14/12/11 5.33
4 Star Plus

Yeh Rishta Kya Kehlata Hai 

12/12/11 5.06
5 Sony Entertainment TV C.I.D. 17/12/11 5.03
6 Sony Entertainment TV Crime Partrol   17/12/11 4.32
7 Star Plus

Ek Hazaron Mein Meri Behna Hai 

14/12/11 4.27
8 Star Plus Is Pyaar Ko Kya Naam Doon 15/12/11 4.12
9 Sony Entertainment TV Bade Achhe Lagte Hain        15/12/11 4.11
10 Sony Entertainment TV

Comedy Circus Ka Naya Daur

17/12/11 3.63
 

 

Source:
Campaign India

Related Articles

Just Published

1 day ago

Call for entries: Campaign Asia-Pacific’s 2025 ...

The 2025 Power List is open for nominations! We’re spotlighting the marketers who are driving innovation, shaping consumer behaviour and redefining the marketing game across the region. Know a trailblazer leading the charge or think it’s your time to shine? Nominate now.

1 day ago

Women’s cricket searches by Indians rose 103% in ...

The live music events like Coldplay, Taylor Swift, Vijay Antony, and Diljit Dosanjh concerts saw 43% increase in searches in 2024, according to a Kantar report.

1 day ago

Is Elon Musk’s X winning back advertisers?

Social media platform X is reportedly in talks to raise money at its buying price valuation of $44 billion, despite user and advertiser losses since Elon Musk’s acquisition in 2022.

1 day ago

Take a peak: How marketers can turn digital noise ...

In an attention-starved and price-sensitive market, brands are battling for fleeting consumer focus. NP Digital's Neil Patel shares how leveraging emotional resonance through the 'peak-end rule' can create powerful moments that stick.