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For more coverage on Goafest 2010, click here. The Advertising Agencies Association of India (AAAI) and the Ad Club Bombay have officially announced Goafest 2010. This year, the festival will centre around the theme of 'Survival of the Freshest' and will be held at Utorda Beach, South Goa between April 8 - 10.
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Sweeping Omnicom shake-up will scrap three storied creative networks—DDB, FCB and MullenLowe.
Shorter attention spans have transformed the way content is being consumed and the brands are paying attention.
Sobhani is currently president and global chief creative officer at DDB Worldwide.
Move comes after Omnicom acquired IPG last week.