Campaign India Team
Dec 06, 2021

In10 Media Network to rebrand Epic

Rebranding includes a brand makeover, new programming line-up and brand thought

In10 Media Network to rebrand Epic
In10 Media Network has announced a rebranding for its infotainment channel Epic.
 
From 16 December 2021 onwards, Epic will get a brand makeover, and a new programming line-up, along with a brand thought ‘Soch Se Aage’.
 
Aditya Pittie, managing director, In10 Media Network, said, “Epic is the first Indian platform to exclusively showcase India-centric content in Hindi. Epic will always proudly wear the tag of being India Ka Apna Infotainment. The media universe is poised on the edge of transforming into a metaverse. ‘Glocal’ is no longer just a text book phrase for the future, but the very essence of the modern audience that has explored all that is available from around the world, and is hungry for more. It is this ‘more’ that is at the heart of Epic’s new brand philosophy and will be the cornerstone of showcasing content that is ‘Soch Se Aage’ – beyond the known universe of knowledge, ideas, and stories; into the metaverse of an exciting future that continues to celebrate India.”
 
Source:
Campaign India

Related Articles

Just Published

4 hours ago

Amazon's ad business soars, reaching US$56 billion ...

Amazon's advertising business outpaced the company's overall growth in 2024, fuelled in part by the company's expansion into streaming advertising.

4 hours ago

Meta doubles down on AI tools to boost ad performance

The platform’s new tools aim to offer guidance on AI optimisation, automation, and advertising best practices.

5 hours ago

LinkedIn bets big on news with ‘News Banner’ test ...

As traditional platforms scale back on news, LinkedIn is stepping up—aiming to offer brands, publishers, and professionals a trusted, engagement-driven space.

8 hours ago

69% of India’s top influencers violate disclosure ...

Nearly 11 crore followers in India are victims of exposure to undisclosed brand promotions by online influencers, finds ASCI report.