Kartik Sharma to take over as MD, Maxus South Asia from January 2014

Kartik Sharma has been announced as the new managing director for Maxus, South Asia. Sharma takes over the reins from current managing director, Ajit Varghese, from January 2014. Varghese moves into a new regional role as CEO Maxus Asia-Pacific. Sharma will report to Varghese and CVL Srinivas, CEO, GroupM South Asia and.

Prior to this development, Sharma was managing partner, Maxus. He will also now be a part of the GroupM South Asia EXCO.

On the development, Srinivas, said, “Kartik has done a stellar job as managing partner, Maxus, working closely with Ajit in shaping the Maxus brand, creating client delight, winning several new businesses and helping Maxus dominate industry awards. I wish him the very best and also welcome him to the GroupM South Asia EXCO which will benefit immensely from his product knowledge and experience.”

Varghese said, “Kartik is an excellent choice for Maxus going forward especially considering his product strengths and client focus. A long standing employee of GroupM, he has the in-depth knowledge and insight of what is needed to take Maxus to the next level. Kartik has been the key architect in growing the Maxus Mumbai office 3 fold in the last 6 years and building up a collaborative culture of working across offices and between various teams inside GroupM.”

On his elevation, Sharma said, “The last six years at Maxus has been very exciting. What I love most is the passion & collaborative culture where every team member works hard to deliver on our 10/10 vision of delighting clients. Our focus on constantly improving the product and the ability to develop a unique work culture has helped us deliver winning solutions for clients. I look forward to my new journey and am confident it will be equally exciting & fulfilling.”

Sharma began his 18-year-old career with HTA. Before joining Maxus in 2007, he has worked with Lintas, Mindshare and Madison.