L&K Saatchi & Saatchi has announced the appointment of Kanishka Vashisht as executive creative director.
Vashisht will be based in New Delhi and report to Rohit Malkani, joint national creative director, L&K Saatchi & Saatchi. He moves from Lowe Lintas Delhi where he was group creative director.
Malkani said, “Finding the perfect person to head our New Delhi office wasn’t easy. It had to be someone who shared our obsession for spawning a unique culture. Who shared our ambition for creating conversations and superlative content and finally, someone with a proven track record. In Kanishka, I saw all three. He is a unique creative person with his heart in the right place! It’s going to be a heck of a ride with him on board.”
Vashisht said, "I can rant about how my personality, skills, working style and career goals make me a perfect fit for the job or you could read this subtext in my head. I believe L&K Saatchi & Saatchi is an extremely fertile land for some very interesting brand work. My job is to sow the seeds of possibility, gather and nurture talent and of course, reap the fruits of our combined efforts.”
Vashisht has had stints with Triton, Ogilvy, Leo Burnett and McCann.
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