Campaign India Team
Mar 28, 2023

L&K Saatchi & Saatchi hires Pallavi Nayak

Moves from DY Works

L&K Saatchi & Saatchi hires Pallavi Nayak
L&K Saatchi & Saatchi has announced the appointment of Pallavi Nayak as executive vice president – strategy. She moves from DY Works, where she was senior vice president -  business design.
 
Snehasis Bose, chief strategy officer, L&K Saatchi & Saatchi, said, “Pallavi’s passion for going deeper into the consumer psyche, her understanding of why and what of culture and clarity of strategic thinking sets her apart as a professional. Her inherent collaborative spirit, infectious energy, and lightness of being set her apart as a person. With this fortuitous combination, we look forward to Pallavi helping us accelerate our journey to deliver amazing growth solutions for clients.”
 
Nayak said, "For a few years, I took a break from the advertising industry to pursue other passions. This gave me the time to observe and learn from various agencies from the outside. During this time, I was particularly impressed by L&K Saatchi & Saatchi and its consistent growth as well as its youthful and energetic approach. What stood out the most to me was the company's strong focus on its people. I was drawn to the idea of being a part of such a dynamic, innovative, and fast-paced organization, and as I returned to the advertising industry, I knew that LKSS was the ideal company for me to join. As a result, LKSS was the only organization I applied to."
 
In a career spanning more than two decades, she has also worked with Happy Creative Services, Ogilvy, Contract Advertising and Lowe Lintas. 
Source:
Campaign India

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