Campaign India Team
Jan 13, 2009

"More focus and attention on INX Media": Peter Mukerjea

Peter Mukerjea, chairman, INX Group says there will be no change in the structure of INX Media after the sale of NewsX to Indi Media.Speaking to Campaign India a few days after the NewsX sale to Indi Media, Mukerjea, elaborating on the implications of the sale on the two other channels from the stable, 9X and 9XM, said, "More focus and attention will now be available for INX Media. We will be seeing fresh content on 9X over the next few weeks just as soon as we can get the programming commissioned and produced keeping in mind market sensitivities."

Peter Mukerjea, chairman, INX Group says there will be no change in the structure of INX Media after the sale of NewsX to Indi Media.

Speaking to Campaign India a few days after the NewsX sale to Indi Media, Mukerjea, elaborating on the implications of the sale on the two other channels from the stable, 9X and 9XM, said, "More focus and attention will now be available for INX Media. We will be seeing fresh content on 9X over the next few weeks just as soon as we can get the programming commissioned and produced keeping in mind market sensitivities."

On the changes that can be expected moving forward, Mukerjea commented, "We will continue to augment our management and teams with fresh thinking and new skills. We continue to strive towards attaining a healthy balance between experience and skill vs attitude and speed. Fresh responsibilities are a function of time and it remains to be seen how we adapt and adopt so as to improve our calling each day.

Indi Media, which bought the entire equity in NewsX,  is owned by Vinay Chhajlani, CEO, Naidunia, and Jehangir S Pocha, former editor of Businessworld

Source:
Campaign India

Related Articles

Just Published

2 hours ago

Less than 3% of users recall digital ads: Report

Respondents often referred to ads by generic terms like ‘mobile ad’ / ‘clothes ad’, the 10-city study found.

4 hours ago

Dismantling the climate rhetoric

Agencies need to rethink their role. Beyond crafting messages, they should act as conscience keepers to ensure that ‘purpose’ isn’t reduced to a positioning strategy.

5 hours ago

What the Cloudflare outage reveals about digital ...

This outage, alongside similar incidents at major cloud providers, signals a rising pattern of vulnerabilities and structural degradation.

6 hours ago

Publicis Groupe South Asia appoints Supraja ...

Srinivasan joins Publicis after seven years at BookMyShow.