Robert Sawatzky
Mar 28, 2018

Ogilvy Apac chairman Paul Heath quits agency

Will leave by end of April to launch Brazilian startup

Ogilvy Apac chairman Paul Heath quits agency

The Asia-Pacific chairman of Ogilvy & Mather is stepping down from the agency to try his hand at becoming an entrepreneur. Paul Heath will be moving from New York to Brazil to launch a startup streaming technology firm.

Heath, who had succeeded Miles Young as chairman and CEO of Ogilvy Asia-Pacific, left the region for New York in 2016 to take up a new global role as executive director and chief growth officer, but kept his APAC chairman title. 

In an internal memo to global employees dated March 27 and obtained by Campaign Asia-Pacific, Ogilvy global CEO John Seifert lauded Heath as a driver. “Paul has always been a trusted advisor to our clients,” Seifert said, adding he “has contributed in multiple ways to virtually all of our most valued global clients.” Among those clients, Health notably had a central role in securing and growing key clients like Motorola, Coca-Cola and Mondelez.

Heath started his advertising career at Ogilvy as a trainee in London in the 1980s and then later returned to the agency to become APAC president in 2003. He would stay with the agency for the next 15 years and was further promoted to APAC CEO in 2009. 

Heath maintained ties to the region after moving to New York in 2016 not only as APAC chairman but also as board member of WPP AUNZ. In a press release, WPP AUNZ chairman Robert Mactier said the board had “very much appreciated and benefited from Paul’s global perspectives on creative agencies” and wished him success.

Of Heath’s new plans to form a startup, Seifert told Ogilvy employees he was “personally thrilled” for Paul as he started “an exciting next chapter of his own making”, adding he was now “a true digital entrepreneur.”

(This article first appeared on www.CampaignAsia.com)

Also read: Karthik Srinivasan to move on from Ogilvy

 
Source:
Campaign India

Related Articles

Just Published

12 hours ago

LS Digital launches CRAFT to boost brand engagement ...

It aims to help brands optimise their digital communication strategies by focusing on personalised connections, immersive experiences, and scalable impact.

13 hours ago

Marketers bet big on brand-building, not just quick ...

According to a study by CNN International Commercial and MTM, 78% of marketers listed improving brand awareness and reputation as their top goal.

17 hours ago

Understanding the nudge-sludge dynamic in marketing

Strategic marketing calls for purposeful messaging and 'nudging', shifting from quantity to quality, says Doceree's founderc and global CEO.

1 day ago

Campaign roundup: Week of 4 Nov

The latest ad films and campaigns in India from brands such as Nihar Naturals, Woodpecker Beer, Tata Tea, Senco Gold, Grand Hyatt, Centrum, Pulse Candy and more in our weekly news roundup.