He joined the agency as COO in February 2013
Rana Barua, COO, has been elevated as the chief executive officer of Contract Advertising. He joined the agency as COO in February 2013.
He now moves into the position left vacant following Umesh Shrikhande’s exit in January 2013.
Colvyn Harris, CEO, JWT South Asia, said, “In Rana we have a leader who has very ably carried the mantle of leading Contract to a renewed position of power that has made the agency a destination of choice for brands and talent.”
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=268&w=401&q=100&v=20170226&c=1)
The 2025 Power List is open for nominations! We’re spotlighting the marketers who are driving innovation, shaping consumer behaviour and redefining the marketing game across the region. Know a trailblazer leading the charge or think it’s your time to shine? Nominate now.
The live music events like Coldplay, Taylor Swift, Vijay Antony, and Diljit Dosanjh concerts saw 43% increase in searches in 2024, according to a Kantar report.
Social media platform X is reportedly in talks to raise money at its buying price valuation of $44 billion, despite user and advertiser losses since Elon Musk’s acquisition in 2022.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
In an attention-starved and price-sensitive market, brands are battling for fleeting consumer focus. NP Digital's Neil Patel shares how leveraging emotional resonance through the 'peak-end rule' can create powerful moments that stick.
.jpg&h=334&w=500&q=100&v=20170226&c=1)
