Rediffusion Y&R, Delhi has appointed Tarvinderjit Singh as creative head, copy for their Delhi office. Singh will report to Chraneeta Mann, executive creative director, Rediffusion Y&R Delhi.
With over 11 years of experience in the advertising industry, Singh joins the agency from TBWA, where he was the creative head.
Commenting on Singh's appointment, Mann, said, “Singh is a welcome addition to our creative team in Delhi. He is a seasoned writer and has a vast experience across many brands. He has done some particularly insightful work in the past and we hope to have him bring that same understanding of human insights into the work he does on LG. I am sure he will contribute hugely to taking the brand to greater heights.”
Abhik Santara, vice president, Rediffusion Y&R Delhi, added “Rediffusion Delhi office is going through a very interesting phase. We are not only growing with our existing clients but also looking at new prospects. LG is one of our most prestigious clients and we have very strong relationship across all verticals. With Tarvinder on board we hope to further strengthen the Rediff-LG engagement and raise the creative bar.”
On his appointment, Singh, said, “I am really excited to work with an agency which has an enormous legacy to showcase. I am eagerly Iooking forward to doing some path breaking and clutter free work.”
Some of the brands Singh has worked on include Perfetti, Coco-Cola, Nescafe, Mastercard, Thums-up, UNICEF, General Motors (Chevrolet), LG, Samsung, Wrigley, Microsoft, Gillette, Metlife, Motorola, Airtel, Videocon and Dabur among others.