Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 022 69047500
Feb 25, 2009
Rediffusion Y&R wins Arrow biz
Rediffusion Y&R's Bangalore office has won the creative mandate for premium men's wear brand Arrow, following a multi-agency pitch. The size of the account is estimated to be between Rs. 6-7 crore. Arrow's business has moved to Rediffusion Y&R from Alok Nanda Communications. Other advertising agencies such as Bates, Saatchi & Saatchi had participated in the pitch.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20170226&c=1)
Related Articles
Just Published
Advertising
2 hours ago
'Not every brand or company needs to build AI': ...
Amidst the AI gold rush, Google's Southeast Asia VP offers CMOs practical wisdom: Demonstrate value from existing tools before seeking new budgets, invest in prompt engineering expertise, and remember that while technology evolves rapidly, authenticity remains the currency that no algorithm can mint.
Advertising
3 hours ago
Strategic advertising trumps conventional ads ...
Despite over 100 brands spending on advertising during IPL 2024, only a few managed to achieve a strong consumer recall, finds the latest study by Crisp Insight and Kadence International.
Advertising
4 hours ago
Moves and wins roundup: Week of 17 March
Our weekly roundup of the latest appointments and account wins news from BBH India, JioStar, Salt Brand Solutions, Montreux Festival 2025, Trailytics, and many more.
Advertising
5 hours ago
Snap AR ads are not interruptions; they have become ...
The global director of Arcadia AR Creative Studio says AR is a powerful engagement tool, with four out of five brands on Snap seeing significant results.
