Campaign India Team
Apr 19, 2017

Tangrams Effectiveness Awards 2017: 38 Indian shortlists

Mindshare leads with 14 followed by BBDO's nine

Tangrams Effectiveness Awards 2017: 38 Indian shortlists
Shortlists of the Tangram Effectiveness Awards 2017 have been announced. From a total of 259 entries that have made the cut, 38 come from India. 
 
Mindshare India leads with 14 shortlists followed by BBDO with nine. 
 
Maxus and TBWA have three each while J. Walter Thompson and Publicis India have two. 
 
Digital Arts Network, iProspect, Isobar, Mediacom and SapientRazorfish have received one each.
 
The winners will be announced at the Tangrams Awards ceremony held on the first evening of Spikes Asia Festival,  27 September 2017. The Tangrams programme will also expand to include a two-day focus on marketing effectiveness at Spikes Asia on 28 and 29 September. 
 
Tangrams Effectiveness at Spikes will be open to all registered delegates as part of the full Spikes Asia Festival agenda. A full Spikes Asia delegate registration includes access to the Tangrams Awards ceremony.
 
Andrea Hayes, festival director, said, “As the quality of work increases year on year, the achievement of the shortlisted entries is all the more impressive and we would like to congratulate the finalists who have clearly demonstrated the effectiveness of their work.” 
 
For more visit www.tangrams.asia.  
 
Source:
Campaign India

Related Articles

Just Published

2 hours ago

Tile trouble? Pidilite’s Roff has it all stuck together

Ogilvy ad fuses humour with utility, showcasing tile adhesives' unmatched durability through a hilariously chaotic yet relatable domestic mishap.

2 hours ago

Jaguar defends rebrand amid ‘vile hatred’ online

Jaguar could be facing its own Bud Light moment. However, its boss has defended the “bold” rebranding, saying the message had been lost in “a blaze of intolerance” online.

2 hours ago

Will community engagement help Uniqlo nail its INR ...

With revenues at INR 624.6 crore in FY23, the Japanese apparel company is focusing on personalised and digital marketing push to propel its growth.

4 hours ago

Upcountry consumers fuel 63% of India's short ...

According to estimates provided by the report, this category promises to be a $16–17 billion revenue opportunity by FY-2029 in the country.