
InMobi has announced the appointment of Todd Rose as senior vice president of global business development.
Rose's mandate at the technology company is to operationalise and accelerate a cohesive data and identity strategy, expand strategic partnerships for clients to better leverage InMobi’s end-to-end advertising solutions to activate audiences, drive connections and growth.
Rose is based in San Francisco and will report to Abhay Singhal, co-founder, InMobi Group and CEO, InMobi Marketing Cloud.
Singhal said, “We’re thrilled to welcome Todd to lead our business development team, build on our growth and spearhead the next chapter of global expansion. Todd has deep domain expertise and rich relationships across the advertising ecosystem. He will play an integral role in defining and institutionalising business development for InMobi, further advancing and expanding our strategy to address the market opportunities ahead.”
Rose said, “InMobi has amassed a set of assets to provide end-to-end digital marketing capabilities for clients that can readily be tailored to the needs of specific verticals. The depth of InMobi’s integrations with publishers and its role across the advertising value chain has poised the company to unlock and martial first-party data, for both publishers and advertisers, in an increasingly privacy-focused world.”
Rose has also had stints with NinthDecimal, BookFresh, AT&T Interactive and McKinsey.