Weekend Wrap: 10 July

In the news: IndusInd Bank, Luxury Ride, Puretech Digital, PR Pundit, Star Squared PR, Vectus Group

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ICCPL bags DLF Mall of India

Integrated Centre for Consultancy has bagged the PR duties of DLF Mall of India. ICCPL will be responsible for managing all the media related queries and public relation activities for the shopping mall based in Noida (UP).

IndusInd Bank redesigns website

IndusInd Bank has announced the launch of its redesigned website. The website looks to offer customers an enhanced experience across devices. The website is powered by the latest version of Adobe Experience Manager. Indigo Consulting has been a digital partner of IndusInd Bank for more than five years and was given the mandate for this customer experience transformation by the bank.

Sukhbir Singh for Luxury Ride

Luxury Ride has announced the appointment of singer Sukhbir Singh as brand ambassador. Singh will be seen in a marketing campaign for the pre-owned luxury car chain.

Puretech Digital wins Spartan Poker’s digital mandate

Spartan Poker has awarded its digital mandate to Puretech Digital. The mandate includes search, paid, social, content and analytics.

Orra appoints PR Pundit

Diamond jewellery brand Orra has appointed PR Pundit as its PR partner in India. The agency will handle the mandate for the brand which has presence in 22 cities in the country.

Star Squared PR wins The Sports School's PR mandate

Star Squared PR has been appointed as the PR partner for The Sports School. The Sports School is a school for both sports and academics, and was established with a vision to integrate sports and education to encourage young sports enthusiasts and support professional athletes. The account was won post a multi-agency pitch.

Vectus Group signs gets Saif and Kareena as brand ambassadors

Vectus Industries, a water storage and piping solutions provider, has appointed Bollywood actors and couple Saif Ali Khan and Kareena Kapoor Khan as its brand ambassadors. A campaign titled ‘Vectus- India ki waterline’ has been created.

Source:

Campaign India