Ashok Lalla

Ashok is an award-winning Digital, Brand and Social Media Marketing leader with nearly 20 years of client and agency-side business experience on brands that cut across the spectrum from one-cent candies to million-dollar hotels stays.

He has passionately leveraged Digital to grow brands since 2000. First as a client at Taj Hotels, where he set-up and led Digital Marketing and eCommerce globally for 9 years. Then as head of Digital at Euro RSCG and Mindshare across their offices in India and South Asia.

Ashok is also the founder and author of ‘The Future of Digital for Brands’, which has fast grown into a highly regarded global online community of over 3000 marketers spanning 65 countries. You are welcome to join the conversation around The Future of Digital for Brands http://linkd.in/qfXBrj.

He is also an active blogger, speaker and trainer on topics related to Marketing and Brands, and Digital and Social Media, and can be found tweeting at @ashoklalla.

Nov 08, 2012

Ashok Lalla’s blog: So you want to create a social ...

Think of your Social Media Guidelines as a step towards becoming a more Social business – not just a business that present or active on Social Media, writes Lalla

May 21, 2012

Ashok Lalla on seven ways to turn your digital ...

As a part of the jury of Campaign India Digital Media Awards 2012, Ashok Lalla, leader, digital, Mindshare, shares his thoughts on what makes an entry a winning entry

May 07, 2012

Ashok Lalla on 'Satyamev Jayate': Creating ...

Lalla believes Star has decided to make a drastic break from the norm with its newest show, Satyamev Jayate that debuted on 6 May